Welcome to Armed & Gorgeous

“Fantastic small buisness. I thoroughly recommend buying with this lovely shop” – K. C.

“I do not have the words to express my admiration for Liz and all of you. I first came to the shop when visiting my sister in your area a few years ago. She KNEW this was a shop I would love. She was so right. Presents bought from you followed from her as I don’t live locally (London with no lack of shops!); you were my first stop each time I visited her. One particularly favourite purchase was a heavy silver bangle which I’ve worn virtually evert day for about 3 years now… it was my talisman during lockdown. Then she moved away so i’ve been shopping online ever since!” 

” I do not have the words to express my admiration for my order arrived promptly, well packaged and in perfect condition. I can’t ask for anything more. I will certainly purchase from this company again. Thank you for such a good service.”

“I do not have the words to express my admiration for Liz and all of you. I first came to the shop when visiting my sister in your area a few years ago. She KNEW this was a shop I would love. She was so right. Presents bought from you followed from her as I don’t live locally (London with no lack of shops!); you were my first stop each time I visited her. One particularly favourite purchase was a heavy silver bangle which I’ve worn virtually evert day for about 3 years now… it was my talisman during lockdown. Then she moved away so i’ve been shopping online ever since!” 

About us

Welcome to Armed & Gorgeous! We are a small independent in the heart of the Cotswolds with over 20 years of experience. Armed & Gorgeous was founded and is still run by Liz, who has been in retail and jewellery for almost 40 years now. Read about her origin story below.

Message from the owner

“ Hi, I’m Liz, and I’ve always been in love with fashion and jewellery ever since I dropped out of school. I am dyslexic and I used to get a hard time from my teachers, so I left and travelled the world for a good couple of years. I experienced many cultures and returned with many local products, such as handmade shamanic jewellery, or hand-woven Tibetan hats, which I would sell at festivals – this was about 30 years ago! Armed & Gorgeous has become much more sophisticated, but I’ve always kept my core values of selling unique, quality and ethical products. It sounds cliche but I think it’s what makes A&G unique compared to what else you might find on the high street.”

When Armed & gorgeous first opened its doors, they were a small one-room studio which focused almost exclusively on handmade jewellery. We’ve expanded to now a large, 2-storey shop which focuses still primarily on jewellery, but now also includes fashion that we think is really unique and beautiful. A great example is One Hundred Stars – we were one of the first stores to stock them, and have known Izzy for years now. To this day we are one of the lead stockists of OHS.

“When I first came out of school I hitchhiked up to Birmingham and spend all my money on a jewellery-making course, which funnily enough was taught by Adele Taylor’s Husband. I didn’t realise then, but Adele Taylor would go on to become one of the most popular designers in A&G”

A&G have over 50 handmade jewellery designers in stock at our shop, and Liz has worked with over 200 in her career. Over the years we’ve cherry-picked the best designers from across the country to display in our shop. We currently have over 5000 pieces on our shop floor. We are constantly updating our online range to stay in line with our shop offering. Stay up to date with our new brands by subscribing to our newsletter.

“I think the most spectacular designer I have met is sandeep. He took me to his house in India where his wife showed me her jewellery collection. She makes jewellery for bollywood films, and wants to get her collection placed in a museum because it is SO unique. I really have never seen anything like it.”

Most of our pieces are handmade in the UK, but we should pay homage to our global artisans. Millie Savage is a popular one. She is a designer from Australia with showstopping designs. We are proud to say that we are one of the only stockists in the UK for Millie Savage! Others Include Sandeep, Yaron, Rambaboo, Aviv and many more who all make their jewellery by hand but are from all over the country. 



Thank you for reading about us, if you would like to know more or get in contact please don’t hesitate to talk to us on live chat!